RENEW is a wellness med spa in Scottsdale, Arizona — a sanctuary where beauty, wellness, and spa treatments come together. With services like body scrubs, Thai massage, facials, and hair spa, it offers complete care guided
by experienced specialists.
THE JOURNEY
RENEW approached us wanting a logo that felt modern and refined — not like the typical Thai spa. Located in a luxury area with clients aged 45 and above, the brand needed elegance without feeling too youthful.
We studied their services and aimed for a balance of beauty and relaxation, with a subtle Thai touch. The letterforms were designed to feel graceful, featuring a lotus symbol representing new energy, and a softened R to evoke calm. A warm, muted gold completed the look.
The client loved it deeply, saying the logo gave them motivation during a tough period. Today, RENEW is open and thriving — a Thai business growing proud-
ly in the US.